I’m a content marketer. My work is mostly words: positioning, landing pages, lifecycle emails, blog posts, and the occasional doc that has to explain something complicated without putting people to sleep.
I’m also learning how to ship—small sites, side projects, things I can finish and put in front of someone. I spent years getting good at the story around the product; now I want to get closer to making the product itself.
Email: hello@michelledeery.com · LinkedIn.
Things I care about:
- Voice and positioning. Who is this for, what changes for them, and why should they believe you? Good content answers those in order.
- Learning by building. Tutorials are fine; shipping is faster. I’m deliberately choosing projects where the deadline is “it’s live.”
- Marketing that respects the reader. No filler, no fake urgency. Useful beats clever.
Writing
I’ll list essays and case studies here as I publish them.